My Space

Although many would disagree, this is seen to be the first or one of the first social media sites that brought people together sharing photos and information about themselves. My Space is a bit like having your own small website, linked to your friends websites, where you can chat and add photos of your self.

Facebook

Seen as something that could be used for business contacts as well as leisure, FaceBook has catapulted itself into an international success, with young and old login in everyday to keep abreast of what their network of friends are doing. Tell your friends what you ae doing, chat and share photos.

Twitter

At the time of writing this, Twitter seems to be the social media site on everyone's lips. Being able to "Tweet" has been the communication craze, with big stars "Tweeting" to their fans and large corporations talking to each other. Ironically this is probably one of the simplest sites out there, where you type one liners, to tell other what you are doing.

Social media as a marketing tool

It took a while but eventually businesses started to use social media as a marketing took, keeping potential customers informed in what was going on within their business field.Socail media has become a powerful tool for networking also..

Sometimes this information is directly related to the business, but most of the time it can become general information to attract the masses. .

What was discovered, is that if you have something interesting to say, then others will join your group..

Larger organisation have created massive publicity campaigns through Social Media sites like Twitter by offering freebies or special downloads as a reward for following them on these sites.

The results have been huge in certain pleasure sectors that had a large following..

You Tube

We mustn't forget You Tube as a marketing media site also. Many Pop musicians have built their career though the strength of you tube as well as those selling instructional videos and Video media products..

You Tube has an array of how to do it videos that not only gives you information, but points you to a specific business that supplies the tools or products to do that job..

It is believed that in certain sectors, You Tube can deliver you as much traffic as Google.

FOK Marketing can help you make a decision of whether a social media marketing campaign may be right for you. It takes considerable amount of time on a daily basis to manage campaigns like this and is not for everyone. Social media marketing tends to suit businesses who want to connect with their customers more on a continuous basis, not just when sales are down..